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PRIVACY
POLICY
OUR
COMMITMENT TO YOUR PRIVACY
This
site is owned and operated by Kevin Peterson Associates Inc.
Your privacy on the Internet is of the utmost importance to us. At Kevin
Peterson Associates Inc., we want to make your experience online
satisfying and safe.
Because
we gather certain types of information about our users, we feel you should
fully understand our policy and the terms and conditions surrounding the
capture and use of that information. This privacy statement discloses
what information we gather and how we use it.
INFORMATION
Kevin Peterson Associates Inc. GATHERS AND TRACKS
Kevin
Peterson Associates Inc. gathers two types of information about
users:
Information that users provide through optional, voluntary submissions.
These are voluntary submissions to receive our electronic newsletters,
to participate in our message boards or forums, to email a friend, and
from participation in polls and surveys:
Information Kevin Peterson Associates Inc. gathers through
aggregated tracking information derived mainly by tallying page views
throughout our sites. This information allows us to better tailor our
content to readers' needs and to help our advertisers and sponsors better
understand the demographics of our audience. Because Kevin Peterson
Associates Inc. derives its revenue mainly from advertising,
providing such aggregated demographic data is essential to keeping our
website user friendly and applicable to our markets. Under no circumstances
does Kevin Peterson Associates Inc. divulge any information
about an individual user to a third party.
Kevin Peterson Associates Inc. Gathers User Information
In The Following Processes:
Optional
Voluntary Information
Children
Consistent with the Federal Children's Online Privacy Protection
Act of 1998 (COPPA), we will never knowingly request personally identifiable
information from anyone under the age of 13 without requesting parental
consent.
Usage
tracking
Kevin Peterson Associates Inc. tracks user traffic patterns throughout
all of our sites. However, we do not correlate this information with data
about individual users. Kevin Peterson Associates Inc.
does break down overall usage statistics according to a user's domain
name, browser type, and MIME type by reading this information from the
browser string (information contained in every user's browser).
Cookies
We may place a text file called a "cookie" in the browser
files of your computer. The cookie itself does not contain Personal Information
although it will enable us to relate your use of this site to information
that you have specifically and knowingly provided. But the only personal
information a cookie can contain is information you supply yourself. A
cookie can't read data off your hard disk or read cookie files created
by other sites. Kevin Peterson Associates Inc. uses cookies
to track user traffic patterns (as described above). Our advertising system
delivers a one-time cookie to better track ad impressions and click rates.
You can refuse cookies by turning them off in your browser. If you've
set your browser to warn you before accepting cookies, you will receive
the warning message with each cookie. You do not need to have cookies
turned on to use this site. However, you do need cookies to participate
actively in message boards, forums, polling and surveys.
Privacy
Policy Use
USE OF INFORMATION
Kevin Peterson Associates Inc. uses any information voluntarily
given by our users to enhance their experience in our network of sites,
whether to provide interactive or personalized elements on the sites or
to better prepare future content based on the interests of our users.
When we use tracking information to determine which areas of our sites
users like and don't like based on traffic to those areas. We do not track
what individual users read, but rather how well each page performs overall.
This helps us continue to build a better service for you. We track search
terms entered in Search function as one of many measures of what interests
our users. But we don't track which terms a particular user enters.
SHARING
OF THE INFORMATION
Kevin Peterson Associates Inc. uses the above-described information
to tailor our content to suit your needs and help us better understand
our audience's demographics. We will not share information about individual
users with any third party, except to comply with applicable law or valid
legal process or to protect the personal safety of our users or the public.
SECURITY
Kevin Peterson Associates Inc.operates secure data networks protected
by industry standard firewall and password protection systems. Our security
and privacy policies are periodically reviewed and enhanced as necessary
and only authorized individuals have access to the information provided
by our customers.
AGREEMENT
By using this site, you consent to the collection and use of
this information by Kevin Peterson Associates Inc. If
we decide to change our privacy policy, we will post those changes on
this page so that you are always aware of what information we collect,
how we use it, and under what circumstances we disclose it.
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